Today we watched a movie called Objectified. It is a feature-length documentary about our complex relationship with manufactured objects and, by extension, the people who design them. It's a look at the creativity at work behind everything from toothbrushes to tech gadgets. It's about the designers who re-examine, re-evaluate and re-invent our manufactured environment on a daily basis. It's about persona expression, identity, consumerism, and sustainability. I thought it was really interesting to see how designers today come up with their ideas. Their thought process was very interesting to see how their thought process worked and how off track it got. When they were talking about the tooth brushes they went from how a tooth brush is really only using the brush part and that could be disposable. They drew pictures and little notes. By the end of their discussion the whole wall was covered in sticky notes. 
I liked how the designers made better ideas so that everyone could use them. One guy was even talking about how a single mom with three kids was having a hard time using hedge trimmers. The designer said that's great, but we don't care about her, we care about the people that are worse off than her, with arthritis or something worse. It gave me more respect for them because they look at the bigger picture. 
One of the designers comments was people need to make the designers better, people just settle for sitting on an uncomfortable seat. Designers make millions of seats everyday, so why are they made uncomfortable, and why do people settle for this? Design is about the form. Also the object needs to be able to represent its function. Being able to see how the industrial designers mapped out their thought process and went about making their prototypes was so interesting. Some of the things I saw in the video I had never known before or that I had never thought about. I keep hearing in all the videos we watch that design is in everything we use. I have taken that for granted. Subconsciously I look at things and not even recognize that they were once part of a design plan. It just keeps blowing my mind that someone came up with that design or this design. For some reason I cannot get my head rapped around that fact. 
Over all I really enjoyed the movie. It was interesting. I liked the fact that the directors brought in various designers from all over the world. Like Paris, China, America, and so on. It gave me a wide range of how design worked all over the world. The segment on Apple really got my attention too. I had just finished my project on the iPod being a good design and there it was Apple "taking design too seriously". Just being able to see all the objects come to life in the machines and computer programs and through prototypes. It was really amazing.
I also love looking at objects that industrial designers make. Because I want to be an Interior designer, thee objects really capture my attention and how they can be used in a space. 
In the video there was a part where it showed IKEA. I absolutely love that store. The showrooms displayed in it are incredible and so fascinating. I get a lot of inspiration from there on how to design a certain room.